Better late than never? Well maybe… Ok back to the blog and lots have happened since the last entry. Over the past few weeks I have met some very inspiring people within the industry, whether designers, or key people to make change. All of these experiences have helped towards the growth of the research- Uniting Biodiversity and Haute Couture.
Today I was reading up on the Green Fashion Competition Manual on biodiversity and fashion. What an extraordinary piece of work! The manual covers the basics of biodiversity and really puts it into perspective for the fashion industry, from this I have just discovered the very talented designer Elsien Gringhuis. Her design principal is completely based on sustainability. Form, function, material and finishing all contribute to a maximum performance fashion product; wearable, functional and contemporary designs with a long life span due to their quality. The choice of materials consists of hand dyed silks, bamboo, wool and cotton, all with a certified eco and/or fair trade label. I am looking to interview her for the book and get her perspective!
While researching the many beautiful aspects of couture, today I had a realization that it has such success and seamless achievement due to the governing body behind the labels. I would like to introduce to you the true man behind the curtain, the Fédération Française de la Couture, du Prêt-à-Porter des Couturiers et des Créateurs de Mode (French Federation of Fashion and of Ready-to-Wear of Couturiers and Fashion Designers). It is the French fashion industry governing clothing. The Fédération Française de la Couture, du Prêt-à-Porter des Couturiers et des Créateurs de Mode was founded in 1973, but started off as the Chambre Syndicale de la Haute Couture, which dates back to 1868. The Fédération’s headquarters is located at 100 rue du Faubourg Saint Honoré, Paris 8e, and is the executive body for each of the specific industry associations.
A unique quality of the The Fédération Française de la Couture, du Prêt-à-Porter des Couturiers et des Créateurs de Mode is the diversity. The membership ranges from countries including Japan, Italy, Belgium, etc. This mix reflects the growing globalization of fashion. Among the three trade associations, there are about 100 corporate members which are brands internationally known and have strong export sales. The diversity of cultures and vast number of members provides an opportunity for a common law and understanding of biodiversity to exist.
The variety of cultures, materials and understanding is a perfect ground to discuss and implement the success and safety of biodiversity- to keep what is important at the forefront of design. Where would designers be without nature and what nature supplies us with everyday? Yes you can make a dress from synthetic materials, but how often is that seen down the runway?
Respect the design, the idea and the source.